Digital Marketing Internship in Healthcare: Photography
MassGeneral Hospital for Children seeks interns who wish to expand their knowledge of digital marketing in a large, complex healthcare organization.
Qualifications: Excellent photography skills; we'll teach you the rest, but we are looking for top-notch photographers.
Academic majors: Photography, Journalism, Visual & Media Arts, Communication Studies, Marketing Communication, and related majors
Commitment: Minimum of six months (weekly time commitment is negotiable and may vary)
Practicum: Develop photo guidelines and styles for www.massgeneralforchildren.org, and schedule and shoot photos in clinical and research areas of the hospital. Get images of clinical services, research labs, and doctors ranked in Google and other search engines.
Reading assignments:
- The Art of SEO, 3rd edition: "Optimizing for Image Search," pages 629-634; "Understanding Content Marketing Basics," pages 409-428
- Other as assigned
Learning outcomes:
- Demonstrate photography and graphic design skills in a professional setting.
- Apply professional communication and teamwork skills in working with clients, including hospital leaders and marketing professionals.
- Apply existing style guidelines and brand standards to a project.
- Create new style guidelines.
How to apply: Please send resume, cover letter, and online portfolio to Dave Ekrem, Manager, Digital Strategy and Web Development, MassGeneral Hospital for Children at dekrem@partners.org.
About Us: With more than 300 physicians, 50 medical specialties, 15 surgical services, and compassionate preventive and primary care, MassGeneral Hospital for Children (MGHfC) is an invaluable resource for the healthcare needs of infants, children and adolescents. We have the expertise and experience—as well as the state-of-the-art facilities and technologies—to provide exceptional care for our patients. Our patients have complete access to the resources of the world-renowned Massachusetts General Hospital, including innovative research and treatments. As our patients grow, they also benefit from the smooth transition of care between pediatric and adult services at Mass General.
*Contact Internship and Career Advisor to see if position is eligible for academic credit